Our Story

Toren was founded on the belief that a business doesn't have to compromise to create great products at great prices. Launched with the same courageous spirit we bring to all our adventures, we embarked on this journey with a clear set of objectives: to offer the highest quality gear at an unparalleled value, while helping to nurture our growing community of travelers, explorers and adventurers.

The technical apparel market is dominated by entrenched corporations and inflated prices.  At Toren, we’re taking a different route.  

Our direct to consumer model cuts out the middleman, keeping prices low for the consumer without sacrificing quality or cutting corners.  

We've partnered with leaders in design, raw materials and manufacturing to ensure we deliver the goods.  

We design based on a balance of heritage and innovation, taking inspiration from both urban and outdoor styling.

Our primary materials are sourced from Toray, a leader in technical fabrics with a rich history of innovation and excellence. Headquartered in Tokyo, Toray is at the center of the textile industry.

Manufacturing is done in China at the same factories as the established brands, ensuring we deliver the highest level of craftsmanship.  

Our business is only as strong as the community we’re a part of.  To do our part, we donate 1% of sales to organizations that foster outdoor experiences for underprivileged youth.  These organizations instill strong ethics and a love for the outdoors.